The Latest
11 Trends that Will Shape Work in 2022 and Beyond
We’ve been living through the greatest workplace disruption in generations with no signs of it returning to the "way it was" of pre-pandemic times. If you're not sure what to expect, you're in good company. This article from HBR describes 11 trends that will shape the...
6 Tips for Etiquette + Protocols in the Hybrid Workplace
When people work under one roof, best practices in collaborating with one another can be observed. Today, that assumption no longer applies. A hybrid workplace requires more clearly communicated etiquette. This article from Steelcase can help you set up your teams for...
The future of work is digital, but what does that mean?
By Victoria Tucker If you are anything like me (and therefore not a tech guru), you are scratching your head over the term digital transformation – and all that goes with it. The following is an attempt to help explain this new technology "normal" by summarizing what...
Zoom Security: Your Meetings will be Safe and Secure if you do These 10 Things
Source: ZDnet.com [excerpts] Stringent measures that prevent employees from going into offices have required many companies, large and small, to adopt remote and virtual alternatives to stop operations from grinding to a complete halt. Email and the use of Virtual...
Move over Diversity. 2020 is about “Belonging to a Community.”
January, 2020 Victoria Tucker Companies are adopting a new language in response to the increasing view that the term diversity and inclusion tends to evoke a mandate for hiring percentages and directives. Moving forward, we might see a shift towards belonging to a...
8 Questions & Answers on Using Google AdWords
Adwords can be confusing, even for the most seasoned business professional. We looked at what the gurus in the space have to say on the subject – WordStream, Hootsuite and Quora to put together this basic tutorial for you. A little insider knowledge can...
8 Compelling Reasons Why You Should Be Using Social Media
As a business, understanding your target audience and their motivation to follow you on social media is key in determining how to best connect with, and grow your audience. Knowing your own USPs (Unique Selling Propositions) and understanding your...
Why Hackers Target Small Businesses and More
The news often reports on incidents involving large corporations facing massive data breaches where the personal information of millions of consumers was potentially leaked. However, we don't often hear reports about the hacking of small businesses, mainly...
The Basics of Branding
Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a business like...
Should You Use a CV or a Resume? Learn the Difference in 90 Seconds
In case you’ve been wondering (and many do), there’s a difference between a CV and a resume. In the 90 seconds it takes to read this article, you'll learn about each of these important documents and when and where to use them. Definitions CV is the abbreviation for...
3 Reasons Why You Were Almost Invited to Interview – Almost
Learn Why in 90 Seconds While this little article only takes 90 seconds to read, it may help you avoid common, and completely unnecessary, pitfalls that tend to trip people up when seeking a new career. As a former executive for several multi-national companies, and...
Zenplicity – Allowing Your Landing Page to Breathe
Every once in a while, I stumble across a website that brings about a pause, and a “Wow, I love this!” Most often, what evokes that response is not so much a something as it is a nothing. Emptiness. The roots of Zen. For years, I have murmured about the compression...